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The List Of Purpose

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How To Get Good Sound For Your Video - Part 1

Latest podcast describing how to get good audio for your website/blogging videos.

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Don't Come Out, Cameras Blazing...Yet

Integrating video into your social media strategy is a great idea. But it’s easy to get overwhelmed when you first start out. Here’s a few tips to keep things simple:Just Say “Hello”The simplest place...

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Insomnia & Worry: Your Business's New Best Friends

"You’ve probably heard the admonition: Know what keeps your customers up at night. Translation: Know what keeps your customer awake with worry. Pretty obvious, right? Because your customer is thinking...

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Stop SOPA Now

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Where To Find Clients? - They're In The Keywords

Your customer has a problem. He’s tired of dealing with it. It’s annoying. And frustrating. A consistent time-suck. And energy suck. Frankly, as long as he has this problem, it just sucks.All he needs...

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Business Video Breakdown - Nick's Pizza and Pasta

Each week I look at actual video and/or social media used by small businesses. I look at what works and what doesn’t as well as how I could take a different approach. That way, you can avoid similar...

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The Powerful Secret To Creating Videos Your Customers Will Want To Watch

I want these videos to go viral!”I was discussing video with a potential client and asked him why he wanted to produce video for his restaurant. “Viral” was his response. So I asked him the question I...

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Profile Vs. Story - Video Reply To Tweet About Storytelling In Business Video

I tweeted about an article that presented three videos as examples of good storytelling. The next day, Karen Dietz quoted my tweet, stating that “these were disappointing.”In an article, she explained...

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Business Video Breakdown - Ben Franklin Plumbing

Each week I look at actual video and/or social media used by small businesses. I look at what works and what doesn’t as well as how I could take a different approach. That way, you can avoid similar...

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